ECN Forum Forums General Topics of the Trade Business Related Discussion Advertising... What works, What doesn't work???

Thanks for all the great feedback.

From about 200 calls:

50% are from Google (a couple from Yahoo).
20% return customers
10% referrals
5% Saw the truck(s) in the neighborhood.
3% phone books (6 of them)
- and handfull from
Angie's List
BBB
local Chamber of Commerce's 2 (2 of them)

We find that phone books are used by older people (50 plus, hey that's me!!), and those who aren't very internet savvy (or that can't afford the internet).

Return customers and referrals are always the best customers.