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signage on truck #42610 09/23/04 10:05 PM
Joined: Apr 2002
Posts: 156
K
kinetic Offline OP
Member
I am looking to finally finish the signage on my work truck. I would like to create a luandry list of my services in the most generic terms. I don't have the room to add everything and am looking for a very condensed version. Here is what I have so far. Appreciate any feedback. Hoping to shrink the install section to a few lines and maybe add onto or clarify what I have at the moment.

New Construction
• Custom Homes
• Guest House
• Detached Buildings
• Lighting Control Systems
• Backup Generators

Service Electric
• Install Light Fixture And/Or Ceiling Fans
• Install Smoke Detector And/Or CO2 Detector
• Install New 120/240 Volt Circuit
• Install New Switch And/Or Dimmer
• Install Lighting Control Systems
• Troubleshoot Existing Electric
• Panel Replacements And Upgrades
• Install Sub Panel

Remodel Electric
• Rewire Complete House
• Small Or Large Remodel
• Small Or Large Additions

Work Gear for Electricians and the Trades
Re: signage on truck #42611 09/23/04 10:23 PM
Joined: May 2004
Posts: 697
D
Dave55 Offline
Member
In my opinion, less is more. It looks like you're doing residential electrical work. By having an extensive list people might assume you don't do anything that's not listed.

By the way, when I want advice about this kind of thing I talk with someone who understands marketing.

Dave

Re: signage on truck #42612 09/23/04 11:09 PM
Joined: Mar 2004
Posts: 774
B
BigB Offline
Member
I agree, less is more. Most of the time your signs will be read in traffic. My signage:

****** Electric
555-5555--(make this REAL BIG)
licensed bonded insured

Let them call and ask the questions.

Re: signage on truck #42613 09/23/04 11:41 PM
Joined: Sep 2004
Posts: 37
E
electricman786 Offline
Member
100% agree with Big B.

Re: signage on truck #42614 09/24/04 02:55 AM
Joined: Nov 2002
Posts: 244
W
wewire2 Offline
Member
100% agree with electricman786

Re: signage on truck #42615 09/24/04 03:18 AM
Joined: May 2003
Posts: 2,876
E
e57 Offline
Member
I agree too.... (bigger the better, in clear sharp bill board size letters)

Anybody Electric
Lic# C-10 123456
(xxx) 123-4567
Residential - Commercial


Nice and simple. Once saw this guys van, it was SO covered with (poorly hand-painted) lettering of everything he did, it was hard to see the number to call.


Mark Heller
"Well - I oughta....." -Jackie Gleason
Re: signage on truck #42616 09/24/04 11:04 AM
Joined: Jun 2003
Posts: 1,143
D
DougW Offline
Member
Agree with BigB and e57. Remember, most of the poeple who see your truck have about 2-3 seconds to get your info. You're promoting for the "on the move" moment, not the "sitting at the jobsite" mindset.

COMPANY NAME
Type of work
PHONE NUMBER
Additional info

ABC ELECTRIC
Residential-Commercial
(123) 456-7890
Licensed/Bonded/Insured (or Lic. # if Req'd)

KISS is definitely in effect for this.

Re: signage on truck #42617 09/24/04 12:03 PM
Joined: Aug 2004
Posts: 186
N
NJ Wireman Offline
Member
I agree less is best a nice sized company logo is always a eye catcher then name number(large) lic# ins etc. thats it!

the average h/o has no clue what some of the things on your list are. All they know is they need this thing fixed or this thing put in for the most part. Keep it simple.

Re: signage on truck #42618 09/24/04 12:57 PM
Joined: May 2004
Posts: 15
S
srscott Offline
Member
Agree with everybody so far, in fact this year just went to lettered vans. One more advantage to less is best...the cost is lower! Don't think your van or lettering will be around forever.

Good luck, Scott

Re: signage on truck #42619 09/24/04 02:54 PM
Joined: Apr 2002
Posts: 156
K
kinetic Offline OP
Member
Thank you for the input. I would like to keep it simple as possible but have room on my truck for a list of some sort. Logo is roughly 10 ft X 6 ft with 8" lettering for the phone number. They have to finish the second side of the truck becuase they ran out of vinyl doing the first one [Linked Image] Wanted to add the most generic and broad list as possible at the same time.

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