I think the general consensus is not all old people are poor people. My dad turns 65 next month and is retired. He also just sold his business to his partners and made a very good living before that. He has more income from interest than most of us make as a living. He doesn't need a discount. On the other hand, my grandmother, who passed away a year ago, lived on a social security check of $750/month with no other income or savings. She needed any discount she could get. So I try to judge the customer based on any hints I can get and give a break if we can, but in the end we have to cover expenses and make a little profit on every customer. Some customers may have to use another contractor or dare I say a "handy"man that may have less overhead and can afford a lower price.