Ideal sidecutters. I have used Klein, but I like the Ideals because they have a more narrow "nose", and there is no "break in" time when you buy them. For most other hand tools I use Klein. I use Ideal benders, and Dewalt cordless tools. As far as power tools are concerned, I have to go with Milwaukee. Greenlee is unbeatable when it comes to hydraulic benders, "slug buster" knock out cutters, and "sidewinder" type benders. I have to give a thumbs up to Rigid for all threading equipment, tripod vices, etc.
My personal multimeter is a Fluke, but the company bought me a Greenlee, and I could take it, or leave it. I would never buy one for myself. I've tried many tape measures, but I've always gone back to Stanely.
I used to have a "Spartan" hacksaw until someone decided that they wanted it more than me. Since I lost that saw, I've had 3 or 4 different kinds, and would give 10 of each to get my old Spartan back. It had "Wolt Electric" engraved on the top of the handle....man I loved that saw...
I have a 12 year old Klein tool bag that simply will not give up the ghost. That was one of the best $25 that I ever spent. I also have a Klein (leather) tool pouch that my Dad bought in the 70's. It looks terrible, but it just won't die, and I don't have the heart to throw it out.
I do have a few off brand tools, not many, that found their way into my bag. A "Husky" screw driver (#2 phillips, 8" shank) that has passed many tests, so I allowed it to stay. I think I paid 3 bucks for it.
I could talk about tools for days.
Hope it helps,
Doc
