There are several factors that insurance companys look at when formulating homeowner's rates. A good agent will tell a homeowner of investments they can make that will make their home safer and in turn will make their home a better insurance risk. That translates into lower premiums. Some factors that are or are becoming standard are security systems, dual voltage series wired smoke detectors, kitchen and garage fire extinguishers, carbon monoxide detectors, 2nd story fire egress equipment and deadbolts on the doors. The home's proximity to the fire station also figures into the rate formula.