I think it depends on what the worker is used to. I had guys tell me it took them longer using NM because they don't have a system. It's got to be a saving or the rest of the world would not use it.

If your talking about HR I perfer more smaller ones. Pulling wire goes smother and it keeps things simpler and less chance of mistakes. Also I like to have the HR from panel to the first drop. Some guys will string a 3/4" thru j boxes every 15' and branch it off. Every J box is a bit of a mess.

Last I checked 3/4 was double in price. 1/2 bends a bit quicker.

Tom