Wow ev60 sounds like the (
website removed by moderator) website, they go on to mention how expensive and inaffective the current advertising choices are. along with posting a free ad with them (promo code: "direct")
I also found: Kudzu.com , freedirectories.com, freelinks.com, localmetro.com,
www.homeyardandgardendepot.com so my thoughts are, aside from beating the bushes and handing out business cards; sign up for all the online directories that offer a free service listings.
There's gotta be hundreds of them, and if they are all free, then no out of pocket expense. Heck I even when to craig's list for the first time, and jeez what a crappy looking site, but apparently LOTS of traffic...and free! atleast my post was.