Never be ashamed of charging a fair price.
There will always be the cheap sod who will think it's clever to beat you down in price. Such a person does not recognize that it is in his interest for you to also prosper.
Such folks need several things to go bad before they start to learn that there's a reason it's called a 'skilled' trade.
What amazes me is ... no one ever, ever brags that their surgeon or lawyer is the cheapest guy around.
