Pros and cons. I'd like to get some feedback from actual subscribers. If you are using this for advertising please let me know your thoughts.

Thanks,
Byron

from what I have seen and read about it. I am not all that excited about it. AT&T has some really good promotions going on right now. That appear to be a way better deal and idea than their pay per call.

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so every time some one called you. you have to pay. What if you get 100 calls and no jobs? That is my main concern. Also. I donot think that mobile advertising is the way to go right now. How many potential customers will go to their cell phone to look for a contractor?
I don't see many doing that righ now.

Tom (sbi), I agree with what you are saying, in that while there might be a thousand customers out there willing to call any given EC, they also realise nowadays that they have better access to shopping around for a better deal (think low price).
I can see this as a real time waster and it could cost you money you shouldn't be spending on people that you may never get work out of.

I think this would be good for service work especially emergency calls. I can see this being the wave of the future