I agree with Bill, I would not like to see this site to go down that particular road.
The Electrical Contractor Network website, as far as I know is funded through the purchase of various media from the left side border.
(I could also be wrong)
But, what we have here at EC Net, is a totally impartial, member-orientated site, I would like to say that it should be kept that way, I would not like to see a corporate bent on this site and to a certain extent, niether would you guys.
This site has run for 4 years and it is picking up new members all the time.
This site is a credit to Bill Addiss for keeping things in check without the inherent sponsor-ship problems, no Pop-up ads.
At a real site like this, there should be no money changing hands.
That's just my take on the situation.