aldav53
Running PVC up out of the ground is very common.
The subject to physical damaged part is a judgment call between you and the inspector.
Take a look at 334.15(B) and you will see PVC listed as a means to protect NM and UF (334.10(4) conductors from physical damage.
If you do not like to break the surface with PVC do not do it, I do not, but it is in most cases code compliant.
Bob