I bought my 2011 NEC at Barnes and Noble in Fairbanks, Alaska for about the regular price. They had it behind the counter and I had to ask for it and it was wrapped. It had a special tab with a special offer on the back cover for downloading the PDF version for free, an $85 offer. I downloaded it and it is in PDF with every single page labeled with my name and the fact that it is copyrighted all in red letters!