Whenever there is a surge in concern about a certain everyday cost, such as gasoline or electrical power, products like this pop up to cater to that concern. Do a web search for "gasoline saver" and you'll find similar fringe products.

Capitalism baby!

If all the brain power that goes into coming up with these combined products was put into real solutions, we'd have one really cool product out there that would save us all a ton of money!

If the product maker really thinks it works, they should give away a couple hundred of them and let the word get around. Now there is a marketing strategy!